Calling all beach bums! 

I've been drawn to the sand and the ocean ever since I grew up on the coast of Maryland. 

When I was little, I strived to be Kate Bosworth in Blue Crush and had an obsession with Bethany Hamilton's book Soul Surfer, which I later used to write my 7th grade biographical research paper.

Although I have a surf board, it hasn't seen the light of day or touched the water more than 5 times. 

(This summer it's time to fix that!)

Browsing through Fashionista.com for my latest fashion news I was pleasantly surprised that I found something that takes me back to my roots. The dark colors of New York City make me stand out in a sea of black as this Eastern Shore girl rocks nothing but Billabong, Roxy and Volcom.

Nike 6.0 filmed an all-women surf movie called Leave A Message, which will be released on May 24.

http://fashionista.com/2011/04/beach-beauty-get-inspired-by-nike-6-0s-new-surfer-girl-film/

Here's to Summer - Sunkissed skin, bikinis, and a whole lot of adventures!

#9 New Fashion Show Formats

Lights, Music, Runway, Clothing, Models, GO! 

Get ready to strut your stuff! 

Some designers are straying away from a traditional runway show format to show off their designs for the upcoming seasons.

4-D:

Ralph Lauren is always pushing the boundaries and maintaining his spot as one of the most successful and classic fashion designers of our time. In the Fall, his “4-D” light show projected onto the façade of the new flagship store on Madison Avenue. To make it 4-D they sprayed the air with a Ralph Lauren fragrance. Just the touch!

http://4d.ralphlauren.com/ 

Multimedia format:

 Yves Saint Laurent chose to showcase their Men's Fall/Winter 2008-2009 Collection like a music video shown on an LCD screen.

  

http://www.ysl.com/

Chanel has a multimedia site featuring the Chanel Contemporary Art Container, a mobile exhibition space, which tours different cities.  

http://www.chanel-mobileart.com/

Still Models: 

Just last week Calvin Klein collaborated with architect Jürgen Mayer H to present his Summer 2011 Collection in Berlin, Germany. Instead of strutting their stuff down a catwalk, the models posed for more than 2 hours in the same position showing off Klein's collection, and Mayer's architectural masterpiece. 

http://maisonchaplin.blogspot.com/2010/07/calvin-klein-collaborates-with-jurgen.html

&

http://www.wallpaper.com/fashion/calvin-klein-collaborates-with-juumlrgen-mayer-h/4721 

Runway shows are elegant and have a sophisticated status of their own. 

But what approach would you take if you were debuting your new collection?

The possibilities are endless. :)

#8 Look Books

Mirror, Mirror on the wall - Who's the trendiest of them all?

Ever wanted a complete book filled with pictures of the hottest collections of the season.

Oh how easy it would be to have a style Bible and handbook laid out in front of us 

giving us a preview of the best of the best looks. 

Ahhh - Sounds like Heaven.

Have no fear, everyone's favorite low priced & trendy store is here!

H&M has a video look book of the hottest trends for their Spring/Summer 2011 lines.

http://www.hm.com/us/

But a lot of work goes in to these look books! 

Affinitas Intimates shows us the hard work that goes into getting the oh-so-glamorous product.

http://www.affinitasintimates.com/

Take a peak at an online street style lookbook at http://lookbook.nu/new for a little bit of inspiration.

 After all, who doesn't want to turn some heads while walking down 5th Avenue?